A record 203.4 million American adults plan to tune in to the Super Bowl next Sunday. This year, 113.7 million people plan to throw or attend a party, and another 17.6 million plan to watch the game at a bar or restaurant. Total spending on food, drinks, apparel, decorations, and other purchases for the day is expected to reach a record $18.6 billion, or $91.58 per person.